The AI growth operating system for Africa

Entering Africa?
Start with strategy.

Tell us what you sell and where you want to grow. kéde's AI builds your market entry strategy, from channel mix to budget, then matches you with vetted local partners who can actually deliver.

The plan is free. It takes about 15 minutes, and your strategy lands in your inbox within 48 hours.

How it works

From objectives to execution in one continuous loop

kéde is not another ad platform, agency, or dashboard. It's the layer on top that makes all of them pull in the same direction.

1

Understand

Fill in the Growth Brief. Your business, your market, your ideal customer, and what a sale actually means to you.

2

Analyse

kéde's AI studies your business, sizes up your competitors on the ground, and learns how people in your market really buy.

3

Plan

A concrete strategy: channel mix, budget split, messaging, and a 90 day roadmap. Every recommendation comes with the reasoning behind it.

4

Execute

Vetted local agencies, sales teams, and creators. Named in your plan and coordinated in one workspace.

5

Learn

One funnel, one monthly report. What works gets more budget, what doesn't gets cut. And the AI gets smarter with every campaign it runs.

Who it's for

Built for businesses serious about African growth

International brands

Expanding into Nigeria or Ghana

You have a proven product and real revenue at home. What you don't have is local market knowledge, partners you can trust, or six weeks to sit through agency pitches.

  • A market entry strategy grounded in local reality
  • Named local partners, so you never cold search agencies again
  • One budget, one report, full transparency
African startups & scale-ups

Expanding across the continent

You won your home market. Expanding into the next one shouldn't feel like starting from zero.

  • Channel and budget strategy per market
  • What transfers from your home playbook, and what won't
  • Execution partners who know the terrain
Pricing
Free.

The strategy costs nothing.

We take a small percentage of the campaign spend we manage. That means we only get paid when your plan is good enough to act on. Your growth is our business model, in the most literal way.

Start your Growth Brief →

"Businesses don't wake up wanting to launch advertising campaigns. They wake up wanting more customers. Everything else is a means to that outcome." The kéde thesis

For execution partners

Agencies, sales teams, creators: get written into the plan

We match vetted local partners with international brands right as they enter your market. Qualified engagements, approved budgets, zero pitching. We're building a small launch bench in Nigeria and Ghana right now.

Apply as a partner
Paid media agenciesMeta, Google, LinkedIn, programmatic
Outbound & SDR teamsLocal sales development, B2B
Creators & influencersAudience-matched, vetted results
PR & content studiosLocal press, editorial, communities